Private carrier infrastructure
Your own carrier identity, not a shared calling platform.
GoFunnel runs its own dialer servers on a direct carrier connection. Each client gets a dedicated carrier identity, so your traffic and your reputation are kept apart from everyone else.
- GoFunnel's own dialer servers on a direct carrier connection, not a shared calling platform.
- A dedicated carrier identity for each client, with its own prefix and IP after a know-your-customer check, so traffic and reputation stay separate.
- Self-hosted clusters on dedicated-CPU machines. Clusters are added by DNS, and telephony servers are added as the floor grows.
- Fallback to the shared line if a client's own connection is unhealthy.
- Stereo recording with rep and lead on separate channels, stored securely.
Dial modes
From one careful call to parallel dialing.
Pick the mode that fits the list. Every mode follows the same fixed dial policy, and pacing is governed by Drop rate, never above 3%.
| Mode | What it does | Lines | Availability |
|---|---|---|---|
| Click to dial | Single line. The rep stays in control of every call. | 1 | Standard |
| Auto dial | Parallel, multi-line power dialing. The first person to answer connects to the rep. | 1 to 3 per rep, 5 on upgrade | Standard |
| Adaptive | Predictive pacing to a drop-rate target between 0.5 and 3%, 2.5% by default, easing off at the end of the day. | Up to 8 | On upgrade |
Fixed dial policy
- Only reps who are waiting are counted.
- Ring time between 30 and 60 seconds.
- Answered calls with no free rep are released after 2 seconds.
- Routing to the longest-waiting rep, or by strict rank.
109
calls were cut off in 14 days when rings stopped at 20 seconds. That is why every ring now lasts at least 30 seconds.
Measured on live dialing
80s
median wait between calls for reps on 5 fixed lines, against a 40 to 45 second target. That gap is why Adaptive pacing exists.
Adaptive is available on upgrade
Speed-to-lead automation
New leads go to the top of the queue and get dialed next.
Lists fill themselves in real time from any connected tool. When an event passes a list’s rules, the lead is pushed to the dialer, placed at the top of its list and dialed next.
- 01
Event passes the list rules
A form, booking, CRM change or payment arrives from any connected tool.
- 02
Pushed to the dialer
It is checked and pushed to the dialer immediately.
- 03
Top of its list
The lead is placed at the top of its list, ahead of older leads.
- 04
Dialed next
The next free line goes to the newest lead.
Where leads come from
- Forms
- Bookings
- Cancellations
- CRM stages and tags
- Purchases
- Failed payments
- Custom webhooks
- Smart lists up to 50,000
- CSV up to 200,000 rows
- GoFunnel leads up to 25,000
- Dialer MCP
Every upload reports its rejection counts, dedupes by phone and lets a higher-priority list take the person. Lists are worked as a waterfall by priority, with a ready queue capped at 10 so fresh leads are not buried.
Cadence orchestration
Cadences that run themselves.
Design the follow-up once on a visual canvas. The dialer handles the timing, the redials and the rules from there.
- Up to 10 stages per list on a visual canvas, with up to 60 dials per stage.
- Waits from 1 minute to 28 days, with loops and re-entry for returning leads.
- Top or bottom of the queue for each call, double dials placed by the dialer, and calls to every backup number.
- Exits when calls run out, after a set number of days or on answer.
- Stop rules from any event, across every list.
- Holiday calendars, and progress shown as Call 2 of 3.
Local presence and number hygiene
Caller IDs that match the lead and stay healthy.
Every call goes out from a number in the lead’s exact area code, spread evenly so no number is overworked, with rest cycles and quarantine handled for you.
- Local presence with an exact area-code match, the least-used number today, and coverage gaps flagged.
- Even spread across numbers, with a daily guideline of 50 calls per number and a ceiling of 100.
- Rest and rotation: a 30-day rest, quarantine when a number is flagged, and spare swaps, with no automatic buying.
- A number health page with Healthy, Watch, Flagged and Resting, answer rate and calls against the cap.
Self-serve numbers
$1 a month plus $1 setup per number, with 20 free to start.
The calling experience
Built for reps on the phone all day, and the managers behind them.
AI answering-machine detection
A real person reaches the rep in about 2.6 seconds, or 1.8 on aggressive, against 4.3 to 5.0 seconds standard. Hang up, drop a voicemail, or let the rep choose.
Voicemail drop
A pre-recorded message left after the beep, once per lead per day, with follow-up texts sent by the rep.
Callbacks that find the right rep
Inbound callbacks route to the lead's own rep first.
Warm transfers
Warm transfers, plus transfers to outside lines.
A rep screen built for speed
Hotkeys, a per-list agent view, scripts with merge fields, and up to 30 dispositions with wrap-up time.
Real-time floor intelligence
A live floor with agent states and listen-in, same-time-yesterday comparisons, reports and scheduled emails.
CRM write-back
Every outcome written back to LeadConnector, Close or Zoho.
Attribution-aware dialing
The Journey tab shows the Meta ad, pages, scroll, videos and forms the lead engaged with before the call.
Compliance guardrails
- Do-not-call, double-locked.
- No more than 3 calls in 24 hours for FL, OK and MD numbers.
- Recording on by default.
- Holiday calendars built in.
Agentic setup
Claude can build campaigns, lists, agents and cadences, and add leads, through the Dialer MCP.
People-level metrics
Count the people you reached, not just the dials.
Unique connect rate counts people reached. For one client in one day, 28.97% of people were reached while only 7.99% of dials connected. Over 7 days it was 23.91% against 8.61%.
Every dialer metric, named the same way everywhere
- Total dials
- Connects
- Connect rate
- Handled
- Handle rate
- Conversations
- Conversation rate
- Dropped
- Drop rate
- Unique dials
- Unique connects
- Unique connect rate
- Dials per hour
- Connects per hour
- Logged in
- On call
- Ready
- Wrap-up
- Paused
- Avg handle time
- Avg wait
- Occupancy
- Leads
- Dialed %
- Attempts per lead
- List health
- Answer rate
- Speed to lead
Book a demo
See your funnel joined end to end.
Book a demo and we will walk through how GoFunnel would track, resolve and attribute your own funnel, from the first ad impression to cash collected.